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Placement Optimizer
US | San Diego| Full-time job |February 1st, 2025
Job Description 1. Responsible for the user growth of Calicotraver-TOM global game projects, formulate overall growth strategies based on data analysis, user research, product and operation strategies, including but not limited to the design of delivery mode, selection of delivery channels, delivery budget and effect control; 2. Familiar with mainstream delivery platforms and products such as Facebook, Google Ad Words, TikTok, etc., keep a close eye on industry dynamics and market trends, analyze and summarize various delivery-related data, and make rational suggestions based on platform product characteristics and user preferences; 3. Familiar with store optimization technology to achieve higher user growth; 4. Responsible for delivery results. Through market delivery data analysis, monitor the actual effect of advertising, regularly summarize and review, and provide effective market data support; 5. Collect and analyze the delivery strategies of competitors and industries, and optimize placemnet strategies. Job Requirements 1. Bachelor degree or above, with more than 3 years of relevant work experience. Familiar with global mainstream advertising platforms, and understand search engine optimization principles and strategies.2. Experience in strategy and supplier management and direct sales advertising account operation, experience in advertising for social products with millions of dollars is preferred;3. Good communication skills; 4. Strong data analysis skills, mathematics and related professional backgrounds are preferred, and a certain understanding and in-depth research on Internet products are preferred. Experience in SQL or Python data analysis is preferred; Experience in SQL or Python data analysis is preferred;5. Bonus points: Familiarity with online social media, experience in multinational team work, experience in KOL and offline growth methods. 6. To apply for this position, please send your resume to: [email protected]
Data Analyst
US | San Diego| Full-time job |February 1st, 2025
1. Responsible for data analysis and support, competitive product analysis, industry research and other related work of Calicotraver-TOM global game projects; 2. Cooperate with upstream and downstream teams such as product/operation/marketing/technology to analyze factors affecting product improvement and growth, and provide practical product optimization suggestions based on business direction; 3. Establish a comprehensive, accurate and objective data indicator system and monitoring framework based on business goals and business models. 4. Responsible for the evaluation of business product and strategy iteration optimization effect, market activity analysis and evaluation, various A/B experimental design analysis, core indicator changes and other analysis work; 5. Respond to the data needs of various business parties in a timely manner for analysis and support, and provide a basis for business decisions.
Calicotraver-TOM

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Placement Optimizer
Singapore | Singapore | Full-time job | April 08, 2024
1. Responsible for user growth of the global social project of Hello Group Inc, formulating overall growth strategies based on data analysis, user research, product and operation strategies, including but not limited to the design of placement models, selection of placement channels, control of placement budget and effect; 2. Familiar with mainstream placement platforms and products such as Facebook, Google Ad Words, TikTok, etc., maintain a high degree of attention to industry dynamics and market trends, analyze and summarize various placement-related data, and propose reasonable suggestions based on platform product characteristics and user preferences; 3. Familiar with store optimization techniques, able to synchronize ASO optimization with ASA placement, and continuously iterate to achieve higher user growth; 4. Be responsible for the placement effect. Monitor the actual effect of the advertisement through the analysis of market placement data, summarize and review it regularly to provide effective market data support; 5. Collect and analyze competitors’ and industry’s placement strategies to optimize the placemnet strategy.
Data Analyst
Singapore | Singapore | Full-time job | April 08, 2024
1. Responsible for data analysis and support of the global social project, competitive product analysis, industry research and other related work in Hello Group Inc; 2. Cooperate with product / operation / marketing / technology and other upstream and downstream teams to analyze the factors affecting product improvement and growth and provide practical product optimization suggestions based on business direction; 3. Based on business objectives and commercial models, establish a comprehensive, accurate, and objective data indicator system and monitoring framework. 4. Responsible for business product and strategy iteration optimization effect evaluation, market activity analysis and evaluation, various A/B experiment design and analysis, core indicator changes and other analysis work; 5. Respond to the data needs of each business party in a timely manner for analysis and support to provide a basis for business decisions.